Toucan Insights
Digital Marketing Agency
Digital Agency
As featured in
Digital Agency | Digital Marketing Agency
GROWING A COMPANY IS CHALLENGING. WE'VE SIMPLIFIED, ORGANIZED, DE-STRESSED, AND ENHANCED HOW TO DO IT.
Client's Testimonials
We contacted Toucan Insights to relaunch our branding and e-commerce. They conducted detailed consumer research and helped us define our clientele.
Thanks to recommendations and implementations made by Toucan, we were able to develop a new content marketing strategy and optimize our SEO, which increased organic traffic. I highly recommend Toucan Insights' services.
Lindsay Pinkerton | VP Sales & Marketing
Neon Buddha
Fashion | USA & Canada
Our Work includes
WHO ARE WE
Toucan Insights is a full-service digital marketing agency that provides fact-based solutions to companies that aim to excel in the 21st century.
At Toucan Insights, we develop the strategy and provide our clients with the digital marketing approach needed to equip their businesses, attract their target audience, and boost sales.
From our digital marketing agency, we manage the services your company needs to nurture its target consumers at every marketing funnel stage.
By doing this, we create a constant flow of potential customers looking for your services online and ready to discover more and buy your solutions.
Toucan Insights services are designed using top marketing automation tools, research industry databases, marketing software platforms, cloud-based technology, AI, and decades of hands-on digital marketing experience.
Our Global Projects
Digital Agency | Digital Marketing Agency
To date, we have developed
projects for companies in
30+ countries, including:
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United States
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The Netherlands
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United Kingdom
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Canada
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Germany
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Spain
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Ireland
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Mexico
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Switzerland
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Colombia
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Argentina
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South Africa
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Kuwait
Step by Step
How Toucan Insights Digital Marketing Agency works, step by step.
Step 1. Consultation | Digital Marketing Agency
Objective: Understand the client's business, goals, and challenges.
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Client Meeting: Toucan Insights meets with the client, on the date and time previously booked by the client, to discuss their business objectives, target audience, current digital presence, and specific challenges they are facing. During the meeting, we will also seek to identify your needs and market situation.
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Needs Assessment: Our digital agency experts conduct a thorough needs assessment to identify the client’s requirements and expectations.
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Market Research: The digital marketing agency examines the client’s industry, competitors, and market trends to gain deeper insights.
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Our Recognitions
Digital Agency | Digital Marketing Agency
Marketing Courses
Small Business, Big Reach: Nurturing Digital Growth is Toucan Insights - Digital Agency's ultimate digital marketing course designed for businesses, entrepreneurs, SME owners, and students who want to comprehend the art of digital marketing and how to implement it step-by-step.
This course is designed to help learners understand their customers better, build a robust digital marketing strategy, and drive organic traffic to their website without spending a penny on ads.
The course modules are designed in order starting with Marketing Research and followed by Branding, SEO, Content Marketing, and Social Media Marketing.
Every module includes tools, best practices, business cases, a checklist, and the trends that will impact each area in 2024. Additionally, the course contains 100+ FREE complementary online resources that will strengthen your skills as you progress in the course.
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What is a digital agency?A digital agency is a company that provides a range of services aimed at helping businesses build and enhance their online presence. These services can include website design and development, digital strategy, user experience (UX) design, and various digital marketing services such as SEO, PPC, social media marketing, and content creation.
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What does a digital agency offer?A digital agency typically offers a wide range of services, including: Search Engine Optimization (SEO): Improving your website’s visibility on search engines to drive organic traffic. Pay-Per-Click (PPC) Advertising: Creating and managing paid ad campaigns on platforms like Google Ads and social media. Social Media Marketing: Building and engaging your audience on social media platforms like Facebook, Instagram, Twitter, and LinkedIn. Content Marketing: Developing valuable content to attract and retain customers, such as blog posts, videos, infographics, and more. Email Marketing: Creating targeted email campaigns to nurture leads and maintain customer relationships. Web Design and Development: Designing and developing professional, user-friendly websites and e-commerce platforms. Analytics and Reporting: Monitoring the performance of your digital efforts and providing actionable insights to optimize results.
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What is the goal of a digital agency?The goal of a digital agency is to help businesses leverage digital technologies to achieve their marketing and business objectives. This includes increasing online visibility, driving targeted traffic, enhancing user engagement, improving conversion rates, and ultimately boosting sales and revenue. Digital agencies aim to create effective digital strategies that align with the client’s goals and deliver measurable results.
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Who needs a digital agency?Any business looking to establish or improve its online presence can benefit from a digital agency. This includes: Small and medium-sized businesses (SMBs) aiming to expand their reach. Startups needing to build their brand and attract customers. Established companies wanting to optimize their digital marketing efforts. E-commerce businesses looking to increase online sales. Professional services (e.g., legal, healthcare, finance) seeking to attract more clients online.
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Why choose a digital agency?Choosing a digital agency provides several advantages: Expertise: Access to specialized knowledge and skills in digital marketing, design, and development. Efficiency: Save time and resources by outsourcing digital tasks to professionals. Results: Benefit from data-driven strategies designed to achieve specific business goals. Technology: Utilize the latest tools and technologies without needing to invest in them directly. Scalability: Easily scale your digital marketing efforts as your business grows.
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How to work with a digital agency?Working with a digital agency typically involves the following steps: Initial Consultation: Discuss and review your current situation, business goals, challenges, and digital needs. Proposal: The agency will create a proposal outlining their recommended strategy, services, timeline, and costs. Agreement: Once the proposal is approved, you’ll enter into a formal agreement or contract. Discovery Phase: The agency will conduct research and audits to understand your current digital presence and market. Strategy Development: Based on the discovery phase, the agency will develop a tailored digital marketing strategy. Implementation: The agency will execute the strategy, managing campaigns, creating content, and optimizing your online presence. Monitoring and Reporting: Regular monitoring of performance metrics and providing detailed reports with insights and recommendations for improvement.